The rules of contagion: why things spread - and why they stop
(Book)
A deadly virus suddenly explodes into the population. A political movement gathers pace, and then quickly vanishes. An idea takes off like wildfire, changing our world forever. We live in a world that's more interconnected than ever before. Our lives are shaped by outbreaks - of disease, of misinformation, even of violence - that appear, spread and fade away with bewildering speed. To understand them, we need to learn the hidden laws that govern them. From 'superspreaders' who might spark a pandemic or bring down a financial system to the social dynamics that make loneliness catch on, The Rules of Contagion offers compelling insights into human behaviour and explains how we can get better at predicting what happens next. Along the way, Adam Kucharski explores how innovations spread through friendship networks, what links computer viruses with folk stories - and why the most useful predictions aren't necessarily the ones that come true.
Notes
Kucharski, A. (2020). The rules of contagion: why things spread - and why they stop. First edition. New York, Basic Books, Hachette Book Group.
Chicago / Turabian - Author Date Citation (style guide)Kucharski, Adam. 2020. The Rules of Contagion: Why Things Spread - and Why They Stop. New York, Basic Books, Hachette Book Group.
Chicago / Turabian - Humanities Citation (style guide)Kucharski, Adam, The Rules of Contagion: Why Things Spread - and Why They Stop. New York, Basic Books, Hachette Book Group, 2020.
MLA Citation (style guide)Kucharski, Adam. The Rules of Contagion: Why Things Spread - and Why They Stop. First edition. New York, Basic Books, Hachette Book Group, 2020.
Record Information
Last Sierra Extract Time | Apr 14, 2024 10:23:20 AM |
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Last File Modification Time | Apr 14, 2024 10:24:09 AM |
Last Grouped Work Modification Time | Apr 14, 2024 10:23:26 AM |
MARC Record
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003 | OCoLC | ||
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050 | 4 | |a HM1033|b .K83 2020b | |
082 | 0 | 4 | |a 302|2 23 |
100 | 1 | |a Kucharski, Adam|c (Mathematician),|e author. | |
245 | 1 | 4 | |a The rules of contagion :|b why things spread - and why they stop /|c Adam Kucharski. |
246 | 3 | 0 | |a Why things spread - and why they stop. |
250 | |a First edition. | ||
264 | 1 | |a New York :|b Basic Books, Hachette Book Group,|c ©2020. | |
300 | |a 341 pages :|b illustrations ;|c 25 cm | ||
336 | |a text|2 rdacontent | ||
337 | |a unmediated|2 rdamedia | ||
338 | |a volume|2 rdacarrier | ||
500 | |a First published in Great Britain in 2020 by Profile Books, Ltd. | ||
504 | |a Includes bibliographical references (267-319) and index. | ||
505 | 0 | |a A theory of happenings -- Panics and pandemics -- The measure of friendship -- Something in the air -- Going viral -- How to own the internet -- Tracking outbreaks -- A spot of trouble. | |
520 | |a A deadly virus suddenly explodes into the population. A political movement gathers pace, and then quickly vanishes. An idea takes off like wildfire, changing our world forever. We live in a world that's more interconnected than ever before. Our lives are shaped by outbreaks - of disease, of misinformation, even of violence - that appear, spread and fade away with bewildering speed. To understand them, we need to learn the hidden laws that govern them. From 'superspreaders' who might spark a pandemic or bring down a financial system to the social dynamics that make loneliness catch on, The Rules of Contagion offers compelling insights into human behaviour and explains how we can get better at predicting what happens next. Along the way, Adam Kucharski explores how innovations spread through friendship networks, what links computer viruses with folk stories - and why the most useful predictions aren't necessarily the ones that come true. | ||
650 | 0 | |a Contagion (Social psychology) | |
650 | 0 | |a Contagion (Social psychology)|x Mathematical models|v Popular works. | |
650 | 0 | |a Social networks|x Research. | |
650 | 0 | |a Epidemics|v Popular works. | |
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